Journey to Excellence is a two-year review of the accomplishments of the nurses at Englewood Hospital and Medical Center in New Jersey. TRWG worked closely with the medical center’s chief nursing officer/SVP for patient care services and marketing director to take this project from conception to its release during Nurses Week 2013, when each nurse received a copy as a special gift. An innovative designer and a first-rate photographer completed the team.
The 44-page publication was well-received by both management and staff. It is a point of pride for TRWG that hundreds of nurses and other staff participated in its production, an all-around positive experience. The pride the nurses feel for their profession was captured beautifully by the photographer, as was their enthusiasm for the project.